Will Kodak’s New HERO Line Prove the Hero Its Consumer Inkjet Business Needs?


Similar to HP, its chief rival in the inkjet business, Eastman Kodak had a bit of a “good news, bad news” month in September. Both companies had to juggle major new product rollouts and analyst briefings at a time when each company’s long-term business strategy had come under scrutiny and share prices have plummeted. Recently,

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